Organizational Planning And Decision Making - 1588 Words

Many organizations that are still thriving and growing today started with innovative planning and decision-making. Planning and decision-making in a company could be said to be the most important steps any organization will make in order to survive. Organizational plans and goals for a company are derived directly from the company’s mission statement. When a company starts out, the individuals involved need to have a strong understanding of and commitment to the mission statement, because the mission statement is what sets the business apart from others and identifies the extent of the business’ operations (Griffin, 2013). As a company puts together a mission statement, goals for the company arise and aid in providing guidance and†¦show more content†¦Steve’s vision for how technology in general could be made friendly, human, and appealing eventually lead to the series of products so special that they eventually made Apple the most valuable company in th e world† (pg.12). Gustin (2013), a reporter for TIME, writes that Apple is now the largest and most famous technology company in the world. Apple has truly risen to change the way society operates and functions as a whole. This is because of the strong commitment individuals at Apple have to the mission statement, or vision statement of Steve Jobs. The mission statement of Apple is more of an informational plug to its products, however the vision for the company serves more as a mission statement. â€Å"Apple aims to bring the best personal computing experience to consumers around the world through its innovative products and market,† says Bennett, a store manager of Apple. This vision has been the ultimate goal for Jobs from the beginning, and has been what propels Apple to further success in the midst of change. Apple has and is continuing to experience both internal and external forces contributing to organizational change. Internal forces such as transition in management has caused organizational change throughout Apple (Griffin, 2013). In 2011, Tim Cook became the CEO a few months