Innovation and The Sustainable Organisation Individual written Essay

Innovation and The Sustainable Organisation Individual written assignment - Essay Example cance to these aspects, this paper intends to explain the green technologies strategized by Toyota along with a literature review on the stated area of research. This paper also deals with fruitful ranking of the industry compared to its rivals from the global market based on the sales of the company. Toyota is currently reputed as among the most competitive business, which provides variety of vehicles with new models linked but entirely differentiated on dimension of financial services. The company is much credited for its ability to meet the needs of the customers, which has also empowered its competitive advantages, brewing talented employees valuing their innovative ideas. In its recent endeavors, Toyota has implemented an advanced set of green technologies for improving the lifestyle of the customers by providing them better eco-friendly services. The products produced by Toyota are also preferred for their good quality and new design approach, without compromising the comfort needs of its customers. Overall, these features help in grabbing the attention of customers (Deeppa & et. al., 2012). A major feature providing differentiating advantages to Toyota products is its use of green environmental technologies that also display the responsible attitude of the company towards its stakeholders. The company is also attaining competitive advantages by providing vehicles or cars based on the lifestyle choices of the modern environment and the market structure. Green technologies are thus required for the economic development of the company as well as to attain competitive advantages through greater sustainability of the products (Deeppa & et. al., 2012). Green technologies applied by Toyota also involve durable and comfortable designs, innovations and greater viability of the products that has significantly contributed to the overall development of the company. In accordance with several subject areas, green technologies can be identified as environmental science,